Product Management: An Overview

Product Management: An Overview

Overview/Description
Expected Duration
Lesson Objectives
Course Number
Expertise Level

Overview/Description

The product manager is a “mini-CEO,” responsible for overseeing a product through its entire lifecycle—from ideation to development to market introduction to retirement.

In this course, you will learn the difference in roles between a product manager and a project manager, the key responsibilities and attributes of a product manager, the four stages of product development, and how to support a product management model in your organization.

Expected Duration (hours)
0.5

Lesson Objectives

Product Management: An Overview

discover the subject areas that will be covered in this course

identify the key responsibilities of a product manager

identify the key attributes of a product manager

identify the typical members of a product team and their roles

sequence the four stages of product management

identify organizational business functions and contextual factors that impact product management

Knowledge Check: Optimizing the Product Lifecycle through Product Management

Course Number:
bs_apm01_a01_enus

Expertise Level
Everyone